Jan Gansow

I've spent the last decade building companies — as an operator, a brand-builder, and a founder — across hospitality, consumer, SaaS, and deep tech. Jansow is where that comes together: a studio that builds new ventures alongside ambitious founders, from the first idea to a scaled business.

Before Jansow I led brand and product work for companies ranging from early-stage startups to global names, and started ventures of my own. The throughline has always been the same — turning a sharp idea and the right people into something real.

I work hands-on in the earliest, messiest stage — sharpening the idea, shaping the brand, and building the first product alongside founders rather than from the sidelines.

I'm most useful where strategy meets execution: positioning and narrative, product and go-to-market, and the judgment calls that decide whether an idea becomes a company. If you're a founder with conviction and an idea that matters, that's who I want to build with.